Tuesday, November 01, 2005

Something from Nothing

As you have probably figured out, we are not too thrilled with the performance of our sales and marketing departments of late. The marketing department has been particularly useless over the last several months, however due to factors beyond our control (investors, financing issues, etc.) we can not fire the current VP of Marketing.

This, of course, defeats our one rule (hire slow, fire quick) but that's business; learning from mistakes is easy, try doing something about it.

So we've made the marketing department a Petri-dish. We can't hire a useful VP of Marketing so we'll treat the whole department as an experiment and learn what we can. I'll keep you posted.

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